
1.1 Images of Resemblance:Magritte's semiotic explorations
What one must paint is the image of resemblance—if thought is to become visible in the world.
—Rene Magritte
Magritte was not making a primer in semiotics: he was making art of the special, modern, "meta" kind which deautomatizes the conventionalized and makes us aware of the processes by which we see and read the world. His probing of seeing and grasping, to be sure, is general and philosophical, almost Kantian, in its insistence and rigor, and it is easy to see why Michel Foucault was intrigued enough to write a short book in 1973 on the multiple readings and cancellations of "This is not a Pipe," 5 and why Magritte would see in Foucault's Mots et Choses both a familiar title and a sweeping scope of inquiry similar in spirit to his own "research."
Magritte has become much more readable—his mode of thinking and working more mainstream—as Conceptualism and Poststructuralism have moved visual art so much closer to language and philosophy than it was under High Modernism. Thus Peter Sterckx articulates Magritte's experiments in representing representation along lines similar to those developed here by describing them as working out the rhetorical scheme of syllepsis (one construction changing into another). 6 Such a move would seem to a Modernist extravagantly metaphorical and muddled, though it does not seem so today. Interest in representation is now much more widespread than it was in Magritte's time, but we will take him as a pioneer and begin by tracing his experiments with words inside the frame of the picture and then with words placed outside (above or below) the frame as titles.

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